About Us

Our Mission

Our mission is to amplify the voices of those on the front lines of environmental change by maximizing their ability to tell their story.

Our Story

We are a 501(c)3 non-profit organization dedicated the vision of assembling and building a toolbox of storytelling resources that will help ocean advocated tell stories that rise above the din of internet content to connect with the audience through quality storytelling. We believe that this connection will expand people’s awareness about the incredible importance of our oceans and multitude of threats that they face.

We recently launched our Data Stories Project, through which we aim to make academic ocean research in economics, science, and many other fields more accessible to ocean storytellers in order to connect the numbers with the stories.  Learn more about this program and our past work on the Ocean Stories page.

Digital Ocean began in 2009 as collaboration between the Bren School for Environmental Science and Management at UCSB, the Carsey-Wolf Center’s Environmental Media Initiative, and New Media Research Institute. This project began when Steve Gaines, the Dean of the Bren School of Environmental Science and Management at UCSB and Digital Ocean Board member, brought together a group of environmental and business leaders to find a way to use the Internet to tell environmental success stories. The project began as a social media platform for activists, educators and scientists to create a community around ocean success stories and later evolved to incorporate crowdfunding with ocean storytelling. Over the years, as Digital Ocean has evolved with the changing landscape of the Internet and the needs of the environmental community of scientists, educators and activists, we have learned a lot about the needs of ocean communicators; in 2017 we synthesized all of this learning to shape a new mission while doubling down on our efforts to help tell vital stories about the oceans.

Digital Ocean has grown and evolved through partnership with, and support from, Oracle, Google, The Paul G Allen Foundation, NOAA, Mission Blue, Blue Frontier Foundation, The Dave and Diane Toole Foundation, Outhink Media and MediaMobz.

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